Marketing automation that gives your team its week back
We build the workflow behind your marketing — email, nurture, lead scoring, data capture — so the routine runs itself and your people work on the campaigns only they can do.
Built on GrowthOS, our own platform for mid-market growth.
The problem is not ideas. It is time.
Most marketing teams we meet are not short of ideas. They are short of hours. Email campaigns, ad management, lead follow-up, customer questions, sales handoffs — running marketing eats the thinking about marketing, and it gets worse as the business grows. Automation is how you get the hours back, and it starts from your customer's journey rather than your org chart.
What we build
Behaviour data
We record what a lead does at every stage, so the next message answers what they actually did.
Content by profile
Content is served against behaviour profiles, instead of one newsletter going out to everybody.
Lead scoring
Sales gets the leads that are ready to talk, and the rest keep warming until they are.
Fewer manual steps
Touchpoints that do not need a person come off your team's plate for good.
How a build runs
Map the journey
We start with your customer's path to purchase, stage by stage.
Build the workflow
Email, nurture, scoring and routing, built in GrowthOS against that map.
Connect the data
Marketing, sales and service work from one record instead of three.
Measure the sales cycle
We track customer-experience improvement by the length of your sales cycle.
It has to fit what you already run
Automation fails when it sits beside the business instead of inside it. GrowthOS pairs senior marketing strategy with our own technology, so the workflow connects to your CRM and your data rather than becoming another system somebody has to remember to update. If your IT lead wants to go through integration properly, put them on the call.
Where automation did the heavy lifting
Examples from delivered work. Client names are withheld until each one is approved.
A press manufacturer
Data-driven campaigns for the offset division, run across CRM and marketing automation.
A precision components maker
Automation inside a wider build — website, paid search, SEO and social as one program.
A cleaning-solutions company
A rebrand with automated sales follow-up behind it, so no enquiry sat waiting for a reply.
How this runs inside GrowthOS
Automation runs on the buyer definitions and brand voice the rest of the system holds, so the follow-up sounds like you and fires on what the CRM actually knows — not on a list somebody exported last quarter.
Tell us what your team is doing by hand
We will look at your journey, your CRM and your current workflow, and tell you what can come off your team's plate. Call 617.544.7468 or send us the details.