See which touch-point is losing you the deal

Journeys maps the path your buyers actually take, grades every touch-point on it, and ranks where your next dollar does the most work.

Talk to us about your journey map

Inside TRAi Engage, the client portal for GrowthOS.

A customer journey mapped and graded touch-point by touch-point

Most journey maps get built once, in a workshop, and then live in a deck nobody opens. That is the problem. You know demand is uneven and you suspect where the drop-off is, but you cannot point at it, and you cannot show a CFO why the money should go there instead of somewhere else. Journeys puts the map where the work happens and keeps it honest.

What you get

  • Every touch-point, in order

    Each customer journey mapped touch-point by touch-point — the whole path, not the parts that are easy to measure.

  • A grade on each one

    Every touch-point is graded, so a weak step is visible instead of argued about.

  • A where-to-invest ranking

    The platform ranks where to put effort and budget next, so the conversation about spend starts from evidence.

It stays current on its own

Journey health is re-drafted nightly from the channels you have already connected — web, search, social, ads and CRM. So the map reflects last night, not last quarter. And we hold ourselves to a measure you can feel: customer-experience improvement is measured by the length of your sales cycle.

The DataIQ overview dashboard: cross-channel marketing metrics in one view

How a journey gets built

  1. Connect your channels

    Your accounts stay yours. They connect once in the portal and feed the map from then on.

  2. Bring in who is buying

    Journeys reads the ideal customer profiles and personas held in the Audience module, so the map follows real buyers rather than a generic funnel.

  3. TRAi drafts the map

    The AI layer drafts the map, the grades and the recommendations.

  4. Work the ranking

    Fix the weakest graded touch-points first. The ranking updates as the data does, so the next decision is already waiting for you.

Bring us your buying process

We will show you a journey mapped and graded in TRAi Engage, and what we would look at first in yours.

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