One conversation a month. A full content calendar out the other end.

The TRA Podcast Media Engine is done-for-you. You record. We edit, write, cut, publish and promote — video, audio, blog, email and social, from the same session.

Talk podcasting

Recording is guided — camera, lighting and sound advice included. No experience needed.

How a month works

  1. Plan

    A content strategy session sets the monthly calendar: topics, targeting and the angles worth your executives' time.

  2. Record

    One guided remote session. We handle format and direction, and advise on camera, lighting and sound before you start.

  3. Produce

    Full video and audio editing, mastered, on your branded templates. Clips, shorts and an SEO blog recap come out of the same recording.

  4. Publish

    We push the episode to Spotify, Apple Podcasts, YouTube and Amazon Music, then run the email and social sequence around it.

What lands every cycle

  • One longform episode, 30–45 minutes, mastered audio and video
  • 3–4 clips at 1–2 minutes
  • 4–6 shorts under a minute for Reels, TikTok and YouTube Shorts
  • An SEO blog recap plus podcast metadata
  • Three emails: preview, release, recap
  • 18–30+ social posts drawn from the clips, shorts, full episode and blog
  • Branded visual templates across every asset
  • Optional sponsor integrations

Hear the show

Unpacking the Brand — produced end to end by TRA.

Trailer: Unpacking the Brand
Episode 2: Unpacking the Brand with Katie Graham

We run our own shows too

Unpacking the Brand is hosted by Ken Theriot of TheRiot Agency and Randy Kessler of Labels and Labeling. Recent episodes have covered Labelexpo's rebrand to LOUPE with Informa Markets, and lessons on loyalty and leadership from Artcraft's Alain Paquette. We build your program the same way we build ours: a longform conversation first, then everything that comes off it.

Unpacking the Brand Podcast

Shows on the Riot Frequency Network

Our lineup is growing. A few of the programs we produce:

  • Unpacking the Brand

    Business, branding and innovation, with Ken Theriot and Randy Kessler.

  • The Home Care Experience with T&A

    Hosted by Amy Taylor, CPA, and Troy Brooks, Attorney.

  • The Filmmaker's Guide to the Industry

    A bi-weekly show of in-depth interviews and insider knowledge from the film business.

How this runs inside GrowthOS

Every episode lands as a full content cycle — clips, shorts, a recap article and the emails — produced and published through the same system, so the show feeds every channel you run.

Let's talk podcasting

Tell us what you want to be known for. We will walk you through formats, the monthly cycle and pricing, and you can be producing in under 30 days. Or call 617.544.7468.

Start a discovery call